Dracula:
Behind The Poster
Even though the production
doesn't have its Premiere until September some departments
at Northern Ballet Theatre have been thinking about Dracula
for a lot longer! For the marketing team the process of
thinking about Dracula began around Christmas, and in order
to create the brand new poster a Photocall was held in April.
This production's poster features Christopher Hinton-Lewis
as Count Dracula and Victoria Sibson as his 'victim'. The
first step was for Freelance Wigs & Makeup Supervisor
Gavin Render to work on the dancers, before the Northern
Ballet Theatre wardrobe team, led by Head of Wardrobe Kim
Brassley, helped get the dancers into costume.
Once they were ready
the dancers made their way to the makeshift studio. Here
under the supervision of David Nixon, Amy Dutton (Head of
Marketing) and the Marketing and Media & PR teams several
hundred photos were taken over 3 hours by Freelance photographer
Steve Hanson. The following day it's up to the full team
to sift through the images to find the best one, before
it's sent off to the designers to create the final poster!
Phew!